Spider-Man Broke the Record. The Odyssey Is Aging Better.
Spider-Man: Brand New Day just became the tenth all-time highest-grossing film. But its 60% second-weekend drop, compared to The Odyssey's 38%, says something more interesting about which movie audiences are actually still choosing to see.
Spider-Man Just Broke the All-Time Box Office Record — Without a Single IMAX Screen
Spider-Man: Brand New Day just set the all-time domestic opening weekend record — and it did it without a single IMAX screen in North America. Here's what that says about the theatrical model heading into 2027.